About Us
About THE LOEL CO. LIMITED
THE LOEL is a renowned smart home appliance manufacturer and retailer from South Korea. Since 2003, it has been producing and selling its first series of smart home appliances—smart vacuum cleaners in Korea. It has continuously been honored as the best-selling brand in Korea for several years.
In 2008, THE LOEL began overseas sales and established branches in Europe, America, and Japan. By 2011 and 2012, it had entered the markets of China, Hong Kong, Macau, and Taiwan. The innovative and stable quality of the "Korean brand, Korean manufacturing" has received enthusiastic responses from consumers worldwide.
Since 2014, THE LOEL has been developing other home appliance brands and series, including smart vacuum cleaners and dust mite removers. It has since won 7 CES Innovation Awards, with more than 21 products receiving awards in total. In 2014 alone, 5 products won the Product Innovation Award, including one of the world's top three design awards, the "Red Dot Design Award," the "Spark International Design Award," and the "Korean GOOD DESIGN Award."
In 2015, THE LOEL began selling "hypochlorous acid water generators," becoming one of the first factories in South Korea to produce and sell such products. In 2016, it started selling air filters, smart monitoring robots, and other products.
In 2017, to provide more affordable products to consumers worldwide, THE LOEL established a production line in China and assembled some appliance parts there. The MONEUAL P10 smart vacuum cleaner became the first product with "Korean design, Chinese assembly." By 2017, the smart vacuum cleaner had reached its 10th generation.
In 2018, THE LOEL began exporting household items beyond South Korea. It introduced the " Catchmop - Magic Mop Series" and the " Camilulu - Electric Warming Pad Series" to markets like Hong Kong. The "special hook patent cloth" quickly became a hot topic everywhere.
In 2019, THE LOEL started selling the "THE LOEL Vitamin C Filter" series, including faucet filters, shower filters, and bathing filters. It also launched the first smart vacuum cleaner with air purification functionality—the MONEUAL P11, which received multiple patented technologies.
In 2020, THE LOEL expanded its range of household products to include clothing and leather care series, natural handmade soaps, and high-quality towels. It also began introducing Korean food products and exporting them to areas outside Korea. These included the " 100% Natural Korean Freeze-Dried Fruit Series" and " Natural Fruit Tea Series." In the same year, THE LOEL established a home appliance production line in Taiwan, producing its first series of "MADE IN TAIWAN" electric heaters. It also started collaborating with a Hong Kong factory to produce and sell "dry aging technology" (Dry Aging) beef and pork. Despite the severe COVID-19 pandemic that year, with the support of customers worldwide, THE LOEL managed to develop and grow rapidly as planned.
In 2021, the "CATCHMOP magic cloth series" was "very honored" to be selected as the most recommended cloth by the " TVB Scoop" and featured in a special program. In the second half of 2021, THE LOEL launched Korean patented technology "magic kitchenware series" and "humidifiers."
In 2022, THE LOEL introduced food-grade Korean "Silicone Kitchenware and Products." In the second half of the year, it launched Korean beauty products such as the "Herbal Shampoo Series" and "Natural Argon Hair Oil." After years of effort, THE LOEL finally obtained the Korean government's agricultural cooperative agreement in 2022, authorizing the sale of "Korean ginseng" in the Greater China region. " HANSAMIN" is the only ginseng brand authorized by the Korean government, known for its excellent quality and guarantee, making it the standard for Korean ginseng.
In 2023, THE LOEL obtained a Hong Kong government license for the wholesale and retail of Chinese medicinal materials and officially started selling the "Korean ginseng" series products. It also launched the "Antibacterial" series filters and various new models of filters.
Entering 2024, THE LOEL began selling the Natural Cleaning liquid series, producing natural laundry detergent and natural dishwashing liquid with natural raw materials instead of chemicals. In the second half of the year, THE LOEL was very honored to become the first region globally to cooperate with Korea to import and sell Korean Angelica. Like Korean ginseng, Korean Angelica is considered one of Korea's treasured products.
We are full of expectations for the future!! Quality Life, Vision For Future!!
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THE LOEL has a professional team of designers, engineers, and production plants.We are seeking more opportunities for international cooperation, please feel free to contact us.
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